John Deere building america CAMPAIGN
MANUFACTURING DAY Custom ILLUSTRATIONS
These visuals were used as part of John Deere’s manufacturing day campaign. The project was a collaboration of our team with the background image inspo coming from one of our
team member’s exploration in AI’s Gemini software. I then recreated the backgrounds, recoloring and customizing them for our agriculture and construction & forestry and, adding the United States outline. From there we divided and conquered on adding the implements to the backgrounds including ag, construction, forestry, small ag, and lawn and turf.
Created in Adobe Illustrator and Photoshop.
Final version of the artwork applied to the poster template.
Construction and Forestry version of the illustration, used at C&F facilities.
C & F version of the final poster
WHITEBOARD ILLUSTRATION John Deere Core values display
Graphic edited from an existing project in need of updating. Image edits were made using and iPad and Procreate. Final graphic was printed at 72 x48 inches.
Created in Procreate and Adobe Photoshop.
CUSTOM AWARDS INNOVATION AWARDS BANQUET
In 2023 I was asked to redesigning the awards for the annual Innovation Awards Banquet for John Deere, held in Moline, IL. The banquet is held to recognize the company’s top innovators from around the globe.
I worked with O.C. Tanner, a company out of Salt Lake City, Utah that created custom awards, to have the suite of awards created. The awards included:
• John Deere Fellow Award • Chairman’s Innovation Award. • Pinnacle Award. • Sustainability Award. • Teamwork Award. • Volunteer Award and • Innovation Award
The awards were created using variants of brushed and polished aluminum, acrylic and granite.
Award sketches
Batch of sketches used in development of awards.
When sketches received final approval I provided O.C. Tanner with more polished Photoshop and Illustrator renderings to work from.
EVOLUTION of the Innovation award
The award in the left was the previous
Innovation Award and the one on the right
is the current design which is 3D printed out
of heavy material and chrome plated,
then mounted to a granite base.
isometrics
This farm-scape was used as an external, marketing graphic highlighting the technology options that go into John Deere’s on-board displays, automation and Operation Center for combines and harvesting.
Graphic was used in presentations and scaled up to fit on a 9ft trade show wall at Commodity Classic.
isometric diagram
Block diagram highlighting John Deere’s technology stack, across the various large and small agriculture, lawn and turf and construction and forestry divisions.
business-to-business
Scenario used to demonstrate the business
to business relationship between John Deere,
it’s dealers and customer, representing large ag, lawn and turf and logistics.
PACKAGE DESIGN Farmlink-John Deere Hat Box
Hat box project used to promote the relationship between Jon Deere and The Farmlink Project. The task was to demonstrate how every $10 donated to the The Farmlink Project, (through the purchase of a hat), would help
get 160 lbs of surplus produce from farms that partnered with the project. The theme was centered around an apple orchard so I designed the box that resembled an apple crate with some infographic style, take aways and photos from the orchard, as well as some of the other produce that
was rescued and distributed to community food pantries.
Created in Adobe Illustrator and Photoshop
Final mock-up of front and back angles angle of the box.
photo editing highlighting combine vision and sensing technologies
predictive feedrate control
Photo editing of professional image.
Adding satellite, field overlays, highlighting sensors and cameras to help audience visualize how the
embedded technologies are assisting farmers in
predicting run-times and inputs.
POSTERS & DIGITAL DISPLAYS Manufacturing Day 2025
FORGE AHEAD CAMPAIGN
This project was a collaboration of myself and a team member who divided and conquered on a collection of different graphics created to promote Manufacturing Day across the organization.
The metal frame and text effects were achieved by using AI in Copilot, taken into Photoshop for
further enhancement.
Created in CoPilot and Adobe Photoshop.
INFOGRAPHICS California Autonomy and Building America
california autonomy
One-pager created for a presentation to California high-value crop producers, highlighting
the advantages autonomy offers to their industry.
building america
Internal infographic created to highlight impact
of John Deere’s employees on their community, through volunteerism and charitable contributions.